Executive Communications & Content Leader Focused on Credibility + Influence
I lead executive communications and content strategy to help organizations communicate with clarity and credibility. By aligning leadership narrative, content strategy, and editorial standards, I strengthen trust and influence across internal and external audiences.
Executive Voice & Thought Leadership
I help senior leaders serve as the primary voice of the company —clarifying their point of view and shaping how it shows up across executive communications, thought leadership, and visibility moments that build trust internally and externally.
Brand Strategy & Narrative
I help companies decide what they should actually be known for and make sure the story holds up everywhere it appears. This work connects business priorities to clear narratives leaders and teams can take into real conversations, decisions, and moments that matter.
Crisis & Change Communications
I equip leaders to communicate through change with clarity and restraint. That means helping them explain what's happening, why it matters, and what people should focus on next without over-communicating or over-correcting.
Editorial Leadership & Systems
I build and lead editorial systems that streamline workflows and support sound judgment — helping organizations decide what to say, when to say it, and how to maintain quality and credibility at scale without diluting expertise or slowing teams down.
Nice to meet you. I’m Amanda.
I started my career in newsrooms and trade publishing, learning how to spot what matters, move quickly, and meet people where they are. As publishing shifted online, I moved with it, helping build early digital platforms as true resources for audiences and developing a deep interest in user experience, search, and how people actually find and use information.
Over the past 15 years, I've helped launch brands, define go-to-market strategies, and shift brands from startup to growth stage. I've led content strategy and editorial operations, setting direction and establishing workflows, calendars, and standards so teams can publish consistently without compromising quality. Along the way, I've streamlined corporate and executive communications and written 30+ books for entrepreneurs, influencers, and executives.
My journalistic roots still shape how I work. I use this background to ask the right questions and uncover the insights needed to develop a leader's voice, maintain consistency across stakeholders, and translate business priorities into clear narratives people can stand behind.
In recent years, I've added AI as a practical layer to this work, using it to support editorial systems and workflows, evaluate what's working, identify gaps, and improve results, while keeping judgment and executive voice at the center.
Today, I work with senior leaders and organizations that want their communication to do more than inform. I help them clarify executive voice, guide communication through change in ways that protect trust, and build content and communication systems that create real influence over time.
